Ideal launches lifetime warranty for Logic Air heat pumps

UK – Ideal Heating has announced a ‘Lifetime Warranty with Lifetime Care’ for its Logic Air line-up, and believes it will change the way people think about heat pump ownership.

Available on Logic Air heat pumps installed alongside an Ideal cylinder and Halo Air controls, the lifetime warranty is designed to provide homeowners with a manufacturer-backed support package including annual servicing, ongoing warranty and support from the people who built the product

Homeowners can sign up within six months of installation through a monthly subscription of £22.50, or an annual payment of £270, giving them access to ongoing support throughout the lifetime of their heating system.

Built to support installers

Installers who want Ideal to provide ongoing servicing and support can recommend the lifetime warranty to their customers. Installers who prefer to retain the servicing relationship themselves can recommend Ideal’s extended warranty options.

Ideal Chief Executive Officer Adam Foy said: “We didn’t want to launch just another warranty. We wanted to redefine what long-term ownership of a heat pump should look like.

“That’s why Lifetime Warranty is about much more than repairing a product if something goes wrong. It’s about ongoing care, expert support and giving installers and homeowners confidence throughout the lifetime of the system.

“Lifetime Warranty is an industry-first. It gives homeowners the reassurance that their heat pump can be looked after by the people who designed and built it, while giving installers another powerful way to support their customers.

“This isn’t about taking away servicing from installers; in fact, it’s the opposite. It’s about standing behind them. Whether they choose to retain servicing themselves or use our Lifetime Care proposition, we’re giving them the confidence that comes from having the manufacturer alongside them for the lifetime of the product they’ve installed.”